2009 08 17 Tigris Events Staff Execute Publicity Stunt for Tennis Canada and Rogers Cup

2009 08 18 to 08 25 Brand Ambassadors Host Rogers Lobby Launches
May 10, 2013
2009 08 07 Bud Camp Promotional Models at the Bank Lounge in Barrie
May 10, 2013

Tigris liaised with another event marketing company to staff and execute a publicity stunt, appropriately called “Tennis in the Street” for Tennis Canada and Rogers Cup.

In total, a team of 10 energeticย events staff and event management were booked as set up crew & “Super Fans”. The team of events staff literally stopped traffic at Yonge & Dundas to set up a net, sponsored by Sony Ericsson, so rising stars Ana Ivanovic & Caroline Wozniacki could square off against each other in the middle of the usually busy intersection.

Check out video from this experiential marketing campagin at: http://www.youtube.com/watch?v=7U3VY0J7snk